8 Fantastic Ways To Promote Your Blog Offline

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Just as promoting your blog online is important, promoting your blog offline is important also. Now you may ask: Offline? Yes, off the line.

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I agree blogging is an online activity and it makes sense that you should do all blog promotion online.

Dare to be different?

Good!

Promoting your blog off the net has the potential to open up sustainable and constant traffic sources. It will surely increase your authority and credibility. And offline blog promotion has more weight in some cases, according to me. So, let’s look at some ways you can promote your blog off the net.

1.Put Your Blog on Your Business Card

Along side your contact details on your business card, put the address of your blog and optionally the address of it’s RSS Feed too. This is a good promotion technique since everyone you give your business card gets to see the address of your blog. And if you give your business cards to a lot of people, there’s a pretty much chance people will come to your blog after seeing your business card.

This is very similar to online paid advertisements. Both have a variable chance of people actually clicking through (and typing through in the second case) to come to your blog. The main difference is that of the cost involved.

This is one of the easiest methods to promote your blog offline and you really can exploit its potential. So, go ahead!

2.Participate in Blog Expos

If you don’t know already, blog expos are like blog exhibitions. Bloggers get to meet with each other and network with each other. Also, people get the chance to show case new blogging related services, such as EntreCard, BlogRush, etc. This is the perfect place to showcase a service for bloggers since bloggers are accumulated at one place and are more likely to see your product.

Any ways, you get the chance to meet new bloggers and network with them. Be sure to introduce your blog to every new person you meet. It may even start up an interesting bloggy discussion!

3.Attend Blogging Seminars

Similar to blog expos, but more formal. Blogging seminars are just like any other seminar, except that in this case it’s about blogging. Participate actively in these seminars, and even go up to the podium and speak about something, if that’s allowed. If you’re invited to go and speak, then do it for sure! It will increase your authority and will also help your promotion campaign as more people will get to know you.

Here’s a little tip: to maximize your blog’s exposure, wear a name tag kind of thing with your blog’s name and address on it. It’ll look professional too

Another Tip: Scout the internet to get information about upcoming blogging seminars. It’s better to register early since there may be a rush towards the end. Better not take chances!

4.Gather, And Teach

This is probably the MOST effective way to promote your blog. In fact, it’s like hitting two birds with one stone. Let me explain:

Find several people who don’t know a thing about blogging but want to start their own blog. Gather them up at one place(maybe your place?) and then teach them. If your blog is a ‘blogging-about-blogging’ blog (like this one), print out material from your blog and use this to teach those people.

Warning: don’t do this half heartedly. Put your best effort in it. You might not know it, but at the same time, you yourself will also be improving as a blogger. When you teach something to some one, you yourself also keep improving at the subject. Ever wonder why long time teachers often don’t need to refer to text-books while teaching? This is because all those years of teaching has literally embedded the subject material in their minds. I’m not saying you too teach blogging for years, but you can do it for a few weeks

And, don’t forget to periodically keep reminding your students to keep referring to your blog. This will help ensure that your students become loyal readers of your blog.

The most important thing here is authority and credibility. You can become authoritative and credible while teaching online, but being personally and physically there is a lot more helpful towards building your authoritativeness. People can see you and hear you for real and they start to believe in the good(hopefully!) advice that you give.

5.Submit Something To A Local Paper

Believe me, newspaper editors are hungry for anything interesting they can get their hands and pens on. Submit some or one of your blog articles to a local newspaper. But first, send a nice letter to that editor and ask their permission. If they agree, well and good: send the article in. Also, put the address of your blog and it’s name too inside the article.

But sometimes the editor can say NO :(. It’ll be either because they’ve already recently published quite a few articles about the subject or don’t think your article is quality stuff. Not-a-problem. There are dillions of other newspaper editors that will gladly accept your article. Keep trying… remember Abraham Lincoln(I’m not going to repeat his story here)!

6.Get A Local Paper To Interview You

Now this may seem a little far fetched, but if you can get a journalist or interviewer from a local paper to interview you(and publish your interview in the paper, of course!) it can easily go viral and you might become popular instantly :cool:. And, if you’ve got a unique aspect to your blogging, (such as your very young age, or your fortune made online) this can really help make the interview even more viral. Just don’t forget to include your blog’s name and address in the interview!!

7.Get T-Shirts With Your Blog Name Printed

This is a really cool idea. Get T-shirts printed with nothing else but your blog name at the front and it’s address at the back or vice versa. It can be anything, but the blog name and address should be there. Design the T-shirts in a way that appeals to all ages. Make them stylish and funky for teenagers and prim and smart for the oldies. Anything that works is good. Then distribute them amongst the crowds.

THEN SEE THE AMOUNT OF VIRAL PROMOTION YOU GET! Well, not necessarily :p, but if this campaign takes off, it can go really viral, believe me.

8.Print Out Leaflets and Throw them All Over the Place

Maybe some one will actually pay attention to these leaflets and will come to your blog?

These eight ways can be made ten, if you have any more ideas!